Our Story

We Started Because We Thought Romance Readers Deserved Better.
We Still Do.

A conviction, a manuscript, and a city that never stops writing love stories. This is how Just Love Publishing came to be.

Just Love Publishing story
Who We Are

Publishing Romance With Conviction

There's a moment every romance reader knows. The one where you're fifty pages in, your heart is racing, and you realize — this is going to wreck me in the best possible way. That moment is the reason Just Love Publishing exists.

We were founded in New York with a conviction that sounds simple but turned out to be radical: romance is not a guilty pleasure. It is, page for page, the most emotionally demanding fiction being written today.

We launched with a single author and a handful of titles. Today, our catalog spans multiple series, thousands of reviews, and a reader community that stretches across the globe. But the editorial standard hasn't moved.

"We are independently owned and plan to stay that way. Independence means we choose our books based on instinct and conviction, not committee consensus."

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New York, Just Love Publishing

Romance is not a guilty pleasure. It is, page for page, the most emotionally demanding fiction being written today.

— Just Love Publishing  ·  Founded in New York
Editorial Obsession

Stories That Hit Different.
That's What We Publish.

From mountain-town cowboys to penthouse billionaires, from sweet instalove to dark mafia tension — we publish romance for every reader who wants the whole experience.

01 Billionaire Romance Power. Desire. Obsession. +
Luxury penthouses, private jets, and heroes who run empires but can't control who they fall for. Our billionaire romances deliver the fantasy with emotional depth — possessive alphas, curvy heroines, and love stories where wealth means nothing without the right person.
02 Cowboy & Mountain Man Rugged. Protective. Irresistible. +
Wide-open skies, dusty ranch roads, and heroes built like the mountains they call home. Our cowboy and mountain man romances are fast, steamy, and packed with instalove — grumpy ranchers who fall hard for the curvy women who wander into their world.
03 Enemies to Lovers The best tension money can't buy. +
Sparks that start as friction and build into fire. Our enemies-to-lovers titles deliver banter that crackles, chemistry that's undeniable, and the slow (or not so slow) shift from "I can't stand you" to "I can't live without you."
04 Mafia & Dark Romance Dangerous. Forbidden. Irresistible. +
Morally grey heroes, high stakes, and love that exists in the shadows. From mob bosses to underground worlds, these stories push boundaries while delivering romance that's as intense as it is consuming. Not for the faint of heart.
05 Fake Marriage & Forced Proximity It was never supposed to be real. +
Contracts that become confessions. Shared spaces that become shared lives. Whether it's a fake engagement that turns devastatingly real or a cabin with one bed and zero boundaries — these stories thrive on the delicious tension of "we shouldn't, but we will."
06 Small Town & Contemporary Heart. Heat. Happily ever after. +
From quaint mountain valleys to buzzing city penthouses, our contemporary romances capture modern love in all its messy, beautiful glory. These are stories grounded in real emotions, real chemistry, and characters you'll think about long after the last page.
07 Second Chance & Forbidden Some loves don't let go. +
The ones who got away. The loves that were off-limits. These stories explore what happens when fate throws two people back together — or when the rules say "no" but every heartbeat says "yes." Emotional, intense, and deeply satisfying.
08 Age Gap & Instalove No apologies. No shame. Just heat. +
Love doesn't follow a timeline. Our age gap and instalove romances celebrate connections that are immediate, electric, and unapologetic — older heroes who worship their heroines, and love-at-first-sight stories that prove some things don't need time to be real.
09 Secret Baby & Single Parent Love that changes everything. +
A secret that rewrites everything. A child that brings two people together in ways they never expected. These romances combine emotional stakes with the kind of protective, all-in heroes who will move mountains for their family — even the one they didn't know they had.
10 Curvy Heroine & Body-Positive Worshipped. Exactly as she is. +
Every heroine deserves a hero who sees her — all of her — and can't get enough. Our body-positive romances celebrate real women with real curves, paired with alpha heroes who are obsessively devoted. Because representation in romance isn't optional — it's essential.

Tropes are just the architecture. What we really look for is execution — characters with dimension, dialogue that crackles, and emotional stakes that hit like a freight train and linger long after the last page.

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The Non-Negotiables

What We Stand For

01

One unforgettable book over ten forgettable ones

Our catalog is curated, not crowded. Every title gets the full weight of our editorial, design, and marketing resources. We don't do filler.

02

Authors are partners, not line items

The writer who created the story is part of every conversation about how that story reaches the world. We succeed together or not at all.

03

The reader experience is sacred

Typos, bad covers, stories that don't deliver — these aren't small problems. They're broken trust. We treat every detail like the only thing that earns us the right to publish the next book.

04

Access isn't optional

Every book we publish is available on Kindle Unlimited. Great romance shouldn't require a luxury budget. A $12/month reader deserves the same quality as one paying full price.

228+ Books Published
4 Editorial Passes per Book
100+ Countries Reached
★★★★★ Average Catalog Rating
Got a Story That Won't Leave You Alone?

Neither could we. That's usually how the best books start.

If you write romance that hits hard and sticks with readers long after the last page — we'd like to talk.

See Our Submission Guidelines →